Angle research
Your reviews, support tickets and cancellation reasons, sorted into the reasons people actually sign up and stay.
Jigsaw Creator Studio01 / The programme
Creators who
get paid
when you do.
Commission-only creator content, built on the angles that bring in paying users.
Creator pay agreed around what a customer is worth to you.Jigsaw’s management fee is separate. You fund creator access, creator payouts and media.
02 / How it works
Your creator programme.
Run for you.
- 01
Recruit
We shortlist creators for your app, category and audience. You approve every creator by name.
- 02
Brief
We pull 3-5 angles from your app store reviews and support questions. Each gets a one-page brief: the hook, what to show on screen and what not to claim. Creator access and usage rights are agreed before launch.
- 03
Test
Approved videos run as ads from the creator's handle. Your ad account decides which angles and creators win.
- 04
Scale
Each week we re-brief creators on what brought in paying users and move the winners into your main campaigns.
03 / Creative strategy
Creative strategy.
Included, not extra.
Most creator programmes stall because every creator gets the same brief. Ours start with why people sign up and stay.
One brief per angle
One page each: the hook, what to show on screen, what not to claim. Creators know what to say before they film.
Tested as ads
Every approved video goes live as an ad, so your account picks the winners, not our opinion.
Weekly re-briefs
Creators are re-briefed on what brought in paying users. Angles that don't convert are dropped.
Reporting by angle
A monthly report by angle and creator shows which reasons to sign up are working.
04 / The right fit
Is your app
ready for creators?
We look at your product, pricing, tracking and plans for paid media before recommending a programme.
A product creators can show on screen
The value should land in a 30-second screen recording or a day-in-the-life video. We check platform and advertising rules before launch.
Free access for creators
A free trial, credits or a demo account, so creators can use the product properly before they film.
Signups and paid plans tracked by source
We need to see which creator brought in which paying customer, through Stripe, your app analytics or your own dashboard.
Customer value that funds the model
First-year revenue per customer has to cover creator pay, ad spend and Jigsaw’s separate management fee.
05 / Working together
Pricing aligned
with performance.
We’ll recommend the right scope for your app and talk through pricing on the call.
Discuss your programmeA shared incentive.
A monthly management fee plus a performance fee for each paying customer creators bring in. Creators are paid separately.
No setup fee. No per-creator fees.
Creative strategy, recruitment, briefs, creator access and reporting, managed by one team. We adjust the programme as we learn what works for your app.
You also cover ad spend and creator payouts. Full fees and terms are confirmed in your proposal before you commit.
Optional additional services
Add the support you need.
Creator Studio does not require a wider agency retainer. Keep your existing team, or ask us to scope any of these services separately.
Meta ads
Campaign management, creative testing and optimisation across Meta.
TikTok ads
TikTok campaign management alongside your Meta activity.
Paid creator content
Flat-fee creator content when you need defined deliverables. Rights and scope agreed before production.
Email & lifecycle
Onboarding, trial and win-back emails built around your customer journey.
Landing pages
Landing pages and signup-flow tests to turn more clicks into trials.
06 / For established brands
Larger creator programmesA bigger programme.
Not a bigger burden.
As the roster grows, the platform keeps administration organised. Your programme lead manages the relationships and creative decisions.
Applications & payouts
Applications, tracking and creator payouts are organised through SideShift, where we're an official partner.
Programme management
A named lead runs the creative strategy, briefs, approvals and creator access.
Progress you can see
A weekly report shows activity, results and the next creative tests. Your ad accounts stay yours.
07 / Founder experience
Influencer-led.
Since 2012.
Larsson & Jennings
eight figures.
Andrew Jennings began using influencer gifting at Larsson & Jennings in 2012. He bootstrapped the brand to eight figures. That first-hand experience now shapes Jigsaw’s creator programmes.
Read the founder storyFounder experience, not a claim of creator-programme results.
08 / Straight answers
Before
we talk.
A monthly management fee plus a performance fee for each paying customer creators bring in. Creators are paid separately. We discuss scope and pricing on the call, then confirm the fees and terms in your proposal before you commit. You also fund ad spend and creator payouts. Any additional studio services are scoped separately.
09 / Your next step
Let’s talk
about your app.
A practical conversation about your app, your numbers and the creator programme you need.
- 01 Answer a few questions.
- 02 Add your contact details.
- 03 Choose a time with our team.
No payment or commitment when you enquire. Your call is booked once you confirm a time in the calendar.
A short fit check · then book a call
Tell us about your app.
For apps and subscription products looking for a managed creator programme. This is not an application to become a creator.